How to use Facebook games to build a real-time empire
Aussie investors are buying more than $2 billion worth of games, according to a survey of more than 7,000 investors by Fidelity Investments.
The firm’s annual Fidelity Value Investor report found that more than 4,000 Australian investors are now using Facebook gaming platforms to build real-world businesses.
The company’s latest game is Candy Crush Saga, which lets players create their own virtual family, and the latest addition to its game-streaming app is Clash Royale.
“I think a lot of people are looking for ways to monetise their time in the virtual world,” Fidelity’s chief investment officer Andrew Cawthorne said.
There are plenty of other ways to make money.” “
They are getting paid to do that.
There are plenty of other ways to make money.”
The Fidelity report found Australian investors were buying more $2.7 billion worth (about $2,000 a year) of games in the year to March this year.
The total value of Australian gaming revenue for the year stood at $5.3 billion.
Fidelity said that while the game-to-business ratio was “low”, “the games themselves are a fantastic way to engage with their customers”.
“We believe that games are the next step in connecting people with their passion,” Fidgets chief executive Peter Gartman said.
“[Gamers] can now create a personal business, a business that is truly personal.”
Games are becoming increasingly popular in Australia, and Fidelity is seeing an increase in game revenue in particular.
The Fidget team also found that games such as Clash Royale and Candy Crush are growing faster than the Australian dollar.
The Australian dollar has lost nearly a third of its value against the US dollar since the end of 2016.
It has fallen by about 40 per cent since the start of the year.
But Fidput is not the only financial services company looking to use social media to create value for its investors.
Last year, Facebook and Microsoft announced a partnership that will see the two companies use Facebook to invest in their respective games.
“Our gaming platform is becoming increasingly valuable for both of us as it offers the opportunity to create more value for both companies through investment,” a Facebook spokesperson said.
Facebook’s Candy Crush is one of the hottest games in Australia.
It is currently ranked number one on the Australian App Store.
The game is a multi-player game, and players can earn money by capturing other players and playing against them.
In addition to Candy Crush, Fid’s games include Fruit Ninja and The Simpsons: Tapped Out.
But Candy Crush’s popularity has not gone unnoticed by investors.
The developer has also been accused of using its games to try and make money off of the popular Australian video game industry.
“We are constantly trying to find ways to take advantage of this opportunity,” Candy Crush CEO Paul “Skip” Martin told Fairfax Media.
“This is a real opportunity for us.” “
And we’re constantly looking for other opportunities to get into this space.”
“This is a real opportunity for us.”
But the Australian gaming industry has been criticised for not providing enough protections for investors.
A recent report by the Australian Securities and Investments Commission found that the Australian government has no obligation to regulate video game companies, and that it was “unlikely” the government would step in.
“While we acknowledge that the games industry may have developed significant growth opportunities, the Australian Games Industry Act, which provides a framework for regulating gaming businesses, is unenforceable and potentially subject to significant challenge,” the report said.
Fid puts more pressure on companies to be transparent about their revenue streams.
“Facebook is a major player in the Australian video games industry, and we see a great deal of potential for the Australian game industry to grow as a result of Facebook’s participation,” Fieder said.
But the Fidventure team is not alone in looking to Facebook for investment.
Facebook has been using its gaming platform to develop its own video game.
The social media giant has partnered with a company called Playground Games to develop Candy Crush.
The games developer is also investing heavily in its own gaming platforms.
Playground is building a video game for the Oculus Rift.
“In the video games space, we see many players coming from the traditional media, such as TV and film,” Playground CEO Josh Wirz said.